Techno
Lead “Video” Follow Up
0Editors Note:
The audio in my example video is off because I was recording what I was playing for you…this won’t happen in your videos!
Photaf For Real Estate
0So many real estate agents are still using virtual tours to impress clients. While I believe this is more of an impressive listing tool, I don’t think the average buyer is going to browse each room of every house. With that being said, I have sold two homes because of virtual tours to clients that never even saw the inside of the home…so, they do work! These tours aren’t going to carry mush SEO unless you upload them to YouTube and tag them correctly (that’s what isNowListed is for
, but they do carry a certain level of klout to potential buyers and sellers.
Rather than pay upwards of $30/month to have virtual tours created, download an App to your Android phone called Photaf. There is a free and paid version (allows for HD and more options) that allow you to capture a 360 degree panoramic image, and upload it to their site (free). They even have an embed button, so you can post it on your Facebook or blog, like I did above. I rushed it a little, hence the “ghosting”. Don’t worry iPhone users, there’s an App for that! Try Panorama 360 (I think)…I’m not sure about all of the features, but I think it is very similar!
Capture Buyers Using Video
0Rather than getting lost in the sea of emails that potential clients receive from agents while trying to search for homes online, set yourself above the crowd. Don’t be afraid to get personal! Send potential buyers browsing your real estate site a personalized video (mention their name) and explain all the benefits and services your provide. You will instantly stand out as “That Realtor that sent them a video”. So set the bar higher and make yourself stand out!
Save Up To $700 On Your New iPad 2!
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So if you’re like me, you’re about to go wait in line for the new iPad 2 (maybe you’re already in line)! But rather than buy the 3g model, save yourself $130 bucks and a monthly fee of $20-$50, by using your iPhone or Android as a WiFi hotspot. This will allow you to connect your brand new iPad to your phone’s internet connection If you’re not already doing using your phone as a WiFi hotspot, you can do this on the iPhone by “Jailbreaking” it, or “Rooting” your Android phone. This isn’t the easiest thing to do, but it also it’s as hard as it sounds.
If you’re on the iPhone, you can find instructions HERE
If you’re on an Android, you can find instructions HERE (find and select your phone model and click Android Development)
There is a great deal of reading involved, but if you’re looking to save $200-700/year it’s certainly worth the couple hours it may take you.
Make sure you carry your phone charger, or buy an extended battery though, as this will burn through your battery pretty quick!
My disclaimer: I’ve done this to all 4 of my Android phones and 3 iPhones without major issue. If you don’t know what you’re doing, DO NOT FLASH A CUSTOM ROM! This can brick your device and void your warranty. If you have an older device, I would recommend trying your skills on that first!
The iPad2 Is Coming (Super Soon!)
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If you haven’t already heard, the next generation iPad aka the iPad 2 was just announced today and looks to be everything the first generation was not.
It’s coming out much sooner than expected, with a March 11th ship and in store date. Hopefully, like the first generation, it won’t be limited to Apple stores, but will show up at Best Buy and others on the same day.
As expected it has a faster processor, which most users won’t notice immediately, but will if you do any sort of multitasking (or at least what Apple considers multitasking).
The new iPad will be running an upgraded iOS 4.3, which only has a few upgrades, not worth mentioning. 
Some of the cooler features make it slimmer by 33%, and quite a bit lighter. I have to admit, while laying on the couch, the old one did get a bit heavy after 20 minutes or so of holding it in the air, so consider this one a plus. It will also feature a larger more powerful speaker so you can blow the socks off your clients while giving them a listing presentation!
As seen in the photo on the right, the new iPad has a screen cover. It will be magnetic clamped to the iPad and bring your iPad out of sleep when opened, and back to sleep when closed. I have to admit, I like this feature. I wouldn’t necessarily choose pink, but I have an original iPad with an Apple case, and while it does a good job of protecting the tablet and it’s super low profile, it loses some of cool or wow factor with the case on. I’m hoping this maintains that.
After reading above, you may be thinking: “So not much has changed, why should I buy one?” Because this one has cameras! This was the one major feature lacking in the first generation model, and with video being the biggest hype in real estate and elsewhere, the newest model delivers!
The iPad 2 features a front facing camera for video chat like Skype, and the rear camera takes 720P HD video. I don’t envision many real estate agents using this for much photography, but it could be useful for still video recording, as the new iPad will have the ability to download iMovie for the iPad, Apple’s fantastic video editor.
So don’t wait, go get in line at your nearest retailer…probably now
Video is the future of real estate, and the future is now! This “magical” little device will make it that much easier to deliver mind blowing presentations and communicate via video with clients. I envision our industry changing to accommodate showing buyers homes while they sit on their living room couch, and then doing a walk-thru of their top three choices.
Use Video To Market Your Properties and Yourself!
0Graham Hunt has stayed on top of the real estate Market in Spain by utilizing video. Like most tech savvy real estate agents, Hunt originally used video to capture potential buyers and sell his marketing abilities to sellers, but knew there was more: “I soon realized that my clients, usually foreigners from Northern Europe and the States, don’t just buy a house, they buy a lifestyle and a dream. So I started making videos about what it was like to live here.”
Hunt has a fantastic YouTube channel featuring 100 tips for potential home buyers. The videos not only showcase the homes, but market Hunt as the local expert in the process. “People come here after following the videos and are already pre-sold knowing that they can trust [me], because I have previously told them everything they need to watch out for and they already ‘know’ me.”
As a result of his video, Hunt says his client visits increased by 225% and sales and rentals more than doubled. Hunt has also been approached by publications and media outlets for information on locales in Spain.
While stepping in front of the camera can be intimidating, “The best bit of advice is really just to do it. I use a simple Kodak Zi* for the videos and have incorporated an external mic for the 100 videos,” Hunt said. “Doing the recordings is easy. Editing is a bit more long winded.”
So stop procrastinating and go showcase some homes and yourself! Use a service like Ustream and YouTube in conjunction with each other to create that “live” show atmosphere!
Via [Mashable]
iPhone 4 and iPad…should you wait? YES!
0I’ve had a lot of real estate agents ask me if they should buy an iPad…the answer is yes!
But wait a month or two, the new one will be out in April! It’s going to be faster, lighter, all around better and feature a front facing camera for the ever important and industry future, video chat.
The iPad has been crucial for our recruiting, training, and as a showcase of our technical abilities. In other words, it still has the “WOW” factor for agents and potential home buyers and sellers alike. While it’s not a substitute for your everyday laptop, you shouldn’t ever lose a listing presentation with one of these in your arsenal! $500 well spent!
As for the new Verizon iPhone…
It’s not really new, it primarily the same as the AT&T, but with much better service (insert caveat here). My business partner Scott joined the masses and made the iPhone carrier switch, and I must say his quality of service has vastly improved! Where he previously dropped the same call 3-4 times during one conversation, he now has crystal clear conversations.
Now, the reasons you SHOULD NOT buy the Verizon iPhone:
- You cannot talk and check your email or surf the web at the same time
- Even though it is the iPhone 4, it is not 4G LTE (this is probably the biggest drawback IMO. LTE is Verizon’s new “really fast” network…think faster than your home internet, and their 3g is “really slow”. I’m a T-Mobile Android user, but I’ve performed speedtest on just about every network, and Verizon 3G is usually at the bottom.
- The new iPhone is just around the corner! While the iPhone 4 is awesome, the new one will most likely be out this summer and is rumored to be 4G, and have an integrated payment system in it called NFC (Near Field Communication) which basically will let you use it as a credit card at most stores (in the future). I’m sure it will have some other fancy upgrades…maybe (fingers crossed) 1080P HD video recording
So in summary, be patient! I know if you’re a tech and gadget junkie like me it’s nearly impossible, but great things are around the corner and it’s hard to justify buying a nearly year old product when things are changing so quickly!
REALtechTV Added to This Site
0You can now watch our live shows and reruns on RealEstateTechno.com! No more going to our Ustream channel…it’s all here!
Update-Reruns/Past Episodes will be available soon…trying to consolidate the last episode that was split into 3…stay tuned!
